The GSM Association, or GSMA, has brought together Bharti, Hutchinson, Orange, T-Mobile, Vodafone plus another couple of impressive mobile operators to sign a code of practice to collectively work on minimizing picture and text message spam.
In all, 15 mobile operators have agreed to work with the GSMA to take action against erring spammers. The plan is to terminate the mobile contracts of the spammers. The group also plans to talk to various governments to ammend laws that might prevent them from going after the spammers.
Personally, I think this is a great initiative. We’ll have to wait some time to see how things progress.